Is it important to be a Tech Savvy and Social REALTOR®?

After reading a recent article by Inman Next, I knew this was something you needed to read!

Inman profiled the agents earning 100K or more, that responded to their survey.  They concluded that these agents are ahead of the game in both technology and social media.

Here is what they found:
Social Profile of the $100,000+ Realtor

Social Media Participation:
81% Feature Listings or Themselves on YouTube
75% Have a Facebook Business Page
44% Post 1+ times per day
30% have 500+ Facebook Friends or Twitter Followers

Top 10 Lead Sources:
1.    Referrals
2.    Agent Website
3.    Social Media
4.    Listing Signs
5.    Search Engines
6.    Real Estate Sites
7.    Networking Events
8.    Classified Ads
9.    Open Houses
10.  Their Broker

98% Believe the Best Lead Conversion Method Is:
Effective Email Marketing

Social Media is the new “Word of Mouth”!

When marketing online, it is crucial to have a landing place for all of your leads and somewhere to drive all the traffic to.

Don’t know where to start? For help with an Agent Website or Social media contact Jennifer@PruHsg.com

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